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Bluesky executives will speak at TechCrunch Disrupt 2026 in San Francisco

Lev Shevtsov 13 August 2026 16:52
Bluesky executives will speak at TechCrunch Disrupt 2026 in San Francisco

Bluesky CEO Tony Schneider and COO Rose Van will participate in a session at TechCrunch Disrupt 2026 dedicated to the question of whether social networks can enter a new phase of development and what role Bluesky might play in this. The event is scheduled for October 13–15 at Moscone West in San Francisco, according to TechCrunch.

Schneider became Bluesky’s permanent CEO after serving as interim CEO since March. Bluesky founder Jay Graber has transitioned to the role of Chief Innovation Officer. According to TechCrunch, she explained that the company needed an experienced executive focused on scaling and execution.

In a statement announcing the appointment, Schneider said the team is at the beginning of a long-term effort to build an open web that reflects the diversity of ways people communicate, interact, and make a living. Bluesky is banking on an approach in which the next phase of social media may be defined not by a single platform, but by a protocol.

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Rose Wang has been with Bluesky since 2021. Previously, she led the customer experience division at Forethought AI. At SXSW London, she highlighted the growing need for direct human interaction amid the abundance of AI-generated content in news feeds.

According to Van, it is difficult for major platforms like Facebook and Twitter to change their approach due to their large audiences; she also described them as, in effect, AI companies. TechCrunch notes that Bluesky and other platforms thathave emerged or resumed activity following Twitter’s rebranding to X, are a test of whether social networks based on open protocols can retain communities and compete for market share with larger players.

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