New Mexico jury finds Meta liable in Cambridge Analytica case — Dawn

A jury in the US state of New Mexico on Friday found that Meta, which owns Facebook, had misled users about privacy protection. The decision was made in a case related to the Cambridge Analytica scandal, US media reported, as cited by Dawn.

User privacy case

Cambridge Analytica was a political consulting company that was found to have improperly collected the personal data of millions of Facebook users for targeted political advertising. In particular, the data was used during the 2016 US presidential election and the Brexit referendum.

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Data of millions of users

During the investigation into the scandal, it became known that Cambridge Analytica had purchased the collected data from the personality quiz app thisisyourdigitallife. The app involved 270,000 users and their friends, totaling approximately 87 million Facebook users worldwide.

Facebook knew that Cambridge Analytica had purchased the collected data as early as December 2015. The company did not disclose this information until April 2018, when a whistleblower reported the situation. This triggered a major political scandal.