inDrive: only 5% of Pakistanis use ride-hailing services
Only 5% of Pakistan's residents use ride-hailing services, while globally this figure is about 20%, said Wael Ibrahim, inDrive's regional director for the Middle East. Dawn reports.
inDrive's plans in Pakistan
During a panel discussion, Ibrahim said that the company intends to continue investing in Pakistan. The inDrive platform is currently available in 30 cities across the country, while other services, including Yango and Bykea, have more limited coverage.
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The inDrive representative described Pakistan as one of the promising markets for digital mobility platforms. He linked the low level of ride-hailing service use to insufficient digital literacy in small cities and settlements, limited internet access, and cultural factors.
Food sales through digital platforms
Foodpanda director Sharik Mustafa also said that digital platforms account for less than 1% of food sales in Pakistan. At the same time, he said, such services significantly affect the livelihoods of vulnerable families.